A Postcard from England: The 2022 Subscription

As the year draws to a [slightly frantic] close at the studio, I thought I ought to let you know about the plans for next year’s subscription. We are already close to filling all subscription spots with the full year orders that were placed back in September but we do have some spaces available for those of you who have yet to sign up.

2022 will be my 5th year (!) of running a monthly embroidered journal subscription and I’ve learned a lot along the way about what works best as a monthly stitch, and what I most enjoy doing. Over the last two years the kits have become more complex with lots of thread colours (averaging at maybe 18 colours in most kits) and with physically more surface area to stitch.

I love all things tiny and so I am going to apply myself to a series of 12 small embroideries next year, each the size of a standard postcard (4x6”). The design will be printed centrally on the linen so that you can frame it, with some glorious white space around it but you could also make them into actual fabric postcards and slip them into a fabric album - I will show you how!

My theme for the 2022 project is ‘A Postcard from England’ - I felt inspired by some of the gorgeous Victorian postcards in my collection; the abundance of flower baskets and bucolic countryside scenes. There will be no Union Jack flags here, just beautiful little embroideries featuring the things I love about England. Think orchards, farmland, cityscapes and rustic seascapes. But also butterflies, afternoon tea, baskets of flowers and easter bonnets. The postcards will be loosely seasonal but not slavishly so.

The Stitchery Lane project continues into the New Year - we have a concertina book to make and fill with embroideries of course, but the December kit is in production and I am sure you will have it sweetly stitched (clue!) and ready for a new project by the time the January 2022 kit drops on your doormat (we will be shipping around the 20th of each month).

A Postcard from England is a subscription only project - we will not be making stand alone kits of these postcards until at least the summer of 2023. I know it is a commitment to sign up for a surprise project and I want my subscribers to enjoy a bit of exclusivity on the kits for a while. If you sign up to monthly payments you can cancel at any time; there is no obligation to complete the year. (I am certain you will love the projects, I am very excited about these designs!)

Finally, we have made the decision to offer an ONLINE ONLY option where each month you receive a professional kit ebook, pattern and thread colour numbers so that you can buy the materials (or use existing stash) and save money on import taxes and/or postage. We have made the decision to offer that only as a one-off full year payment of £180.

If you’d like to join in you can buy a full year subscription here or sign up for the monthly option here. Be sure to add online classes to your kit subscription if you’d like a little help with them.

Looking forward to stitching with you in the new year!

Nicki xx